EP107: 6% Commission is Dead
Mar 15, 2024Welcome to Your Daily Real Estate Podcast, where we tackle the latest buzz in the industry with wit and wisdom. In today's episode, we debunk the myth surrounding commission changes, revealing the truth behind negotiable rates and the importance of buyer/broker agreements. Sponsored by abrillianttribe.com, this insightful discussion urges listeners to seize the opportunity to deliver unparalleled value in a shifting landscape. So, are you ready to navigate the real estate realm like a pro? Tune in and listen to the podcast from this link to stay ahead of the game!
Topics Discussed On This Episode:
- Changes in Commission Structure: The discussion revolves around the recent changes in commission structures, particularly the misconception that a fixed 6% commission is no longer applicable. It clarifies that while the media might suggest otherwise, the reality remains negotiable and focuses on specific adjustments related to agent remarks within the MLS and the necessity of a buyer/broker agreement.
- Importance of Buyer/Broker Agreement: Emphasis is placed on the significance of obtaining a buyer/broker agreement from every buyer a real estate agent works with. This requirement is highlighted for its potential to reduce duplicative efforts, ensuring that buyers are committed to the agent they initially engage with, thus enhancing the efficiency of lead generation strategies.
- Opportunity to Deliver Value: Amidst discussions of industry changes, the transcript underscores the importance of recognizing the opportunity to deliver greater value to clients. It encourages real estate agents to focus on understanding and articulating their unique value proposition, particularly in terms of buyer representation and seller listing strategies.
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