EP25: Bowtie Funnel
Dec 25, 2023Join Tristan on The Daily Real Estate Podcast as he unravels the secret 'bowtie funnel' beyond closing deals. With witty anecdotes, he shares how relationships and post-closing care turn clients into brand ambassadors. Discover how to navigate the phases—adopter, loyalist, advocate, brand ambassador—to elevate your real estate game. Ready to create lasting client connections?
Dive into the bowtie funnel journey and make your clients the talk of the town! What strategies will you adopt to turn clients into your brand ambassadors? Listen and join in this Podcast Link.
Topics Discussed On This Episode:
- The Bow Tie Funnel After Closing: This topic delves into the importance of focusing on client relationships after closing a deal, emphasizing four phases: Adopter, Loyalist, Advocate, and Brand Ambassador.
- Client Relationship Stages: Tristan highlights the progression of client relationships from initial adoption through becoming loyalists, advocates, and finally, brand ambassadors, stressing the significance of fostering deeper connections beyond the transaction.
- Nurturing Long-Term Relationships: The discussion revolves around nurturing ongoing relationships with clients to transform them into loyal advocates and brand ambassadors, ultimately benefiting real estate businesses.
People & Resources Mentioned:
- Real Estate Prospecting, Tristan's book focusing on developing a million-dollar life through various real estate facets.
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