EP55: Remarketing A Dead Listing

audience targeting dead listing digital marketing email campaign landing page market insights property description real estate prospecting remarketing social media ads themed open houses virtual tour Jan 24, 2024

Unlock the secrets to breathe new life into sluggish listings! In this episode of The Daily Real Estate Podcast, Tristan shares his four-step ninja moves for remarketing a "dead" listing. From revamping visuals to hosting themed open houses, this podcast is your revival guide for real estate success. Ready to make those properties dance off the market? Listen to the podcast from this link and let's turn your listings into showstoppers! 

Topics Discussed On This Episode:

  • Remarketing a Dead Listing: Tristan shares a practical four-step process for revitalizing a listing that may have lost momentum in the market. Emphasizing the importance of consistent communication with clients, he delves into strategies to refresh listing content, including updating pictures, creating virtual tours, and rewriting property descriptions.
  • Enhanced Digital Marketing: The focus shifts to leveraging new content for enhanced digital marketing. Tristan suggests creating new graphics, utilizing a landing page for better online presence, and launching social media ad campaigns. He also emphasizes the significance of email marketing campaigns to reach a wider audience and highlight changes made to the property.
  • Themed Open Houses: Tristan introduces the idea of hosting themed open houses as a dynamic strategy to attract potential buyers. From garden parties to gourmet evenings, he encourages real estate professionals to plan multiple open houses with distinct themes, promoting them through door-to-door outreach, social media, and email campaigns.

People & Resources Mentioned:

Share This Episode:

If you enjoyed this episode, help us reach more people by sharing it on social media!