EP78: Optimizing Your Website
Feb 15, 2024Unlock the secrets to turbocharge your real estate website! In this episode of The Daily Real Estate Podcast, Tristan spills the beans on the art of optimizing your online presence. From the magic of organic growth strategies, weaving through blogging on platforms like ChatGPT and Gemini, to the dance between your website and social media – it's a symphony of success. Dive into the paid side with retargeting and SEM, and let the wisdom sponsored by abrillianttribe.com propel you to new heights. Ready for the website wizardry? Listen to the podcast from this link
Topics Discussed On This Episode:
- Organic Website Optimization: Tristan emphasizes the importance of organic growth strategies for optimizing your real estate website. He discusses the relevance of blogging, especially leveraging platforms like ChatGPT and Gemini, to create engaging content that stands out. The key is to offer valuable insights, tapping into niche areas to attract and retain an audience.
- Integration with Social Media: Tristan highlights the synergy between your website and social media platforms. Creating short videos, tying them back to your website, and showcasing your social media activities on your site can enhance traffic. By strategically linking social media and website content, real estate professionals can optimize their online presence and engage a broader audience.
- Paid Website Optimization: On the paid side, Tristan delves into retargeting and search engine marketing (SEM). Retargeting allows real estate agents to bring back previous website visitors through platforms like Facebook or Instagram. In SEM, the focus is on using Google Ads and Fcebook/Instagram lead ads to target specific keywords, audiences, or areas, driving paid traffic to the website.
People & Resources Mentioned:
Share This Episode:
If you enjoyed this episode, help us reach more people by sharing it on social media!