EP99: The Struggle With Lead Gen and Conversion

communication skills conversion follow-up strategies lead generation practice in real estate real estate mindset real estate success relationship building sincere conversations value-driven communication Mar 07, 2024

Welcome to The Daily Real Estate Podcast with Tristan Ahumada, where we spice up your day with five-minute real estate wisdom. Sponsored by abrillianttribe.com, we're diving deep today into why agents struggle with lead conversion – Tristan spills the beans from his 20-year rollercoaster. From mindset shifts to relationship magic, it's time to turn leads into lifelong connections. Ready to ace the real estate game? Tune in now for your daily dose of wisdom and conquer those lead conversion woes!

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Topics Discussed On This Episode:

  • Mindset Shift for Relationship Building: Tristan emphasizes the need for a mindset shift from viewing leads as potential transactions to focusing on building genuine relationships. He advises approaching conversations with a sincere desire to understand and connect with people, irrespective of immediate buying or selling intentions.
  • Effective Follow-Up Strategies: The discussion delves into the importance of follow-up in lead conversion. Tristan identifies two pitfalls – a complete lack of follow-up and a lack of value-driven communication. He stresses the need for meaningful and valuable interactions, avoiding generic messages like "call me" and instead providing content that resonates with the needs of the audience.
  • The Power of Practice: Tristan highlights the significance of continuous practice in honing communication skills. Whether rehearsing alone, with a partner, or in real-time situations, deliberate practice helps refine dialogue delivery, tonality, and responses. By testing and adapting strategies, real estate agents can enhance their effectiveness in lead generation and conversion.

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